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Advisory

Two payments, never more

Choose your level. Move up when you are ready.

A setup fee, paid once, for building your site and back office around your products. Then a subscription that keeps it all running — monthly, or yearly with two months free. That is the whole price list.

01

Foundation

A professional online presence, and a smoother way for people to order.

€39/ month

or €390 a year — two months free

+ €390 setup, paid once

  • A custom-branded ordering website
  • Every order arrives in WhatsApp, pre-filled and ready to confirm
  • Your products, prices and photos, in your currency
  • Delivery zones and fees added to the order automatically
  • Opening days and hours, in your time zone
  • Hosting, uptime and content updates handled for you
  • A 30-minute walkthrough the day you go live, and a one-page guide
  • Support on WhatsApp, usually within a working day
  • Pause for up to one month a year — nothing is deleted

You sell to order and you send people a price list, a link, or nothing at all.

02

Operations

Orders are coming in and stock is getting hard to track.

€79/ month

or €790 a year — two months free

+ €890 setup, paid once

Everything in Foundation, plus

  • A private app: catalog, stock and sales in one place, on your phone
  • Your recipes, so stock comes off by itself as orders come in
  • What is running low, and what to buy first
  • Change a price, add a product or close a day, from your phone
  • Priority support: usually a few hours, not a day
  • A full hour of walkthrough, plus a follow-up session within 90 days
  • Pause for up to two months a year

You're turning orders away, or saying yes and finding out later you can't.

03

Complete

Most popular

The full system: the one that took months to build and prove.

€149/ month

or €1,490 a year — two months free

+ €1,690 setup, paid once

Everything in Operations, plus

  • Real accounting: true profit, and what is actually left in the bank
  • Customer records and loyalty, built automatically from every order
  • Orders pasted from WhatsApp are read and filled in for you
  • Daily production limits, so you never overcommit your kitchen
  • A live link between site and app: full days close themselves
  • Automatic daily backups, and a restore that has been tested
  • A review of your numbers with me every quarter
  • Two hours of walkthrough, then two refresher sessions every year
  • Pause for up to three months a year

You want to know what you actually earn, and stop guessing.

04

Signature

A brand and a presence people remember, in your city and beyond.

€249/ month

or €2,490 a year — two months free

+ €3,200 setup, paid once

Everything in Complete, plus

  • Full visual identity: colours, type, and a sticker set illustrated for you
  • An Instagram content system and a ready-to-post launch series
  • Ad campaign setup, plus Google Business and local search
  • The brand kit, yours to hand to anyone who works with you
  • A monthly call: your numbers, your content, and what to do next
  • Walkthrough sessions whenever you need them, for as long as you stay

The system works and now you want to be known.

Four questions, about thirty seconds

Which level fits you?

Answer honestly. The point is to land where your business is today — not on the biggest box. You can always move up later, and pay only the difference.

Two payments, never more: a setup fee once, then a subscription — monthly, or yearly with two months free. Never both at the same time.

What you actually pay in your first year

What you actually pay
LevelPaying monthlyPaying yearly
Foundation€390 setup, then €39 a month €858first year €780saves €78
Operations€890 setup, then €79 a month €1,838first year €1,680saves €158
Complete€1,690 setup, then €149 a month €3,478first year €3,180saves €298
Signature€3,200 setup, then €249 a month €6,188first year €5,690saves €498

After the first year, only the subscription remains: from €39 a month, or €390 a year.

Live in 30 days, or your setup fee back.

Your ordering site is live within 30 days of me receiving your menu, prices and photos. If it is not, I refund the setup fee in full. No small print.

The clock starts when I have everything

Not when you say yes. The 30 days count from the day your menu, prices, photos, delivery zones, hours, WhatsApp number and currency are all in my hands. I tell you the exact day it starts.

Your subscription starts when you go live

Never before. You do not pay a monthly fee for a site that is still being built.

"Live" means a real order reaches you

Your site on its address, your products with your prices, and an order placed on it landing in your WhatsApp, pre-filled. Not a preview link.

The things I never charge extra for

Included at every level

A private setup

Your own site, app and database. Nothing shared, nothing pooled with any other business.

Your data stays yours

Products, recipes, customers, orders, sales history. Export all of it, any time.

Your currency, your time zone

Set once, for you, wherever you bake.

One setup fee, paid once

Move up a level any time and pay only the difference.

Cancel any month

No long-term contract. Pay yearly and get two months free.

A real person to talk to

On WhatsApp. The one who built it.

Each level contains everything in the one before it. Moving up costs only the difference in setup.

Every line, side by side

What you getFoundation€39 / moOperations€79 / moComplete€149 / moSignature€249 / mo
New in Foundation
A custom-branded ordering websiteIncludedIncludedIncludedIncluded
Every order arrives in WhatsApp, pre-filled and ready to confirmIncludedIncludedIncludedIncluded
Your products, prices and photos, in your currencyIncludedIncludedIncludedIncluded
Delivery zones and fees added to the order automaticallyIncludedIncludedIncludedIncluded
Opening days and hours, in your time zoneIncludedIncludedIncludedIncluded
Hosting, uptime and content updates handled for youIncludedIncludedIncludedIncluded
A 30-minute walkthrough the day you go live, and a one-page guideIncludedIncludedIncludedIncluded
Support on WhatsApp, usually within a working dayIncludedIncludedIncludedIncluded
Pause for up to one month a year — nothing is deletedIncludedIncludedIncludedIncluded
New in Operations
A private app: catalog, stock and sales in one place, on your phoneNot includedIncludedIncludedIncluded
Your recipes, so stock comes off by itself as orders come inNot includedIncludedIncludedIncluded
What is running low, and what to buy firstNot includedIncludedIncludedIncluded
Change a price, add a product or close a day, from your phoneNot includedIncludedIncludedIncluded
Priority support: usually a few hours, not a dayNot includedIncludedIncludedIncluded
A full hour of walkthrough, plus a follow-up session within 90 daysNot includedIncludedIncludedIncluded
Pause for up to two months a yearNot includedIncludedIncludedIncluded
New in Complete
Real accounting: true profit, and what is actually left in the bankNot includedNot includedIncludedIncluded
Customer records and loyalty, built automatically from every orderNot includedNot includedIncludedIncluded
Orders pasted from WhatsApp are read and filled in for youNot includedNot includedIncludedIncluded
Daily production limits, so you never overcommit your kitchenNot includedNot includedIncludedIncluded
A live link between site and app: full days close themselvesNot includedNot includedIncludedIncluded
Automatic daily backups, and a restore that has been testedNot includedNot includedIncludedIncluded
A review of your numbers with me every quarterNot includedNot includedIncludedIncluded
Two hours of walkthrough, then two refresher sessions every yearNot includedNot includedIncludedIncluded
Pause for up to three months a yearNot includedNot includedIncludedIncluded
New in Signature
Full visual identity: colours, type, and a sticker set illustrated for youNot includedNot includedNot includedIncluded
An Instagram content system and a ready-to-post launch seriesNot includedNot includedNot includedIncluded
Ad campaign setup, plus Google Business and local searchNot includedNot includedNot includedIncluded
The brand kit, yours to hand to anyone who works with youNot includedNot includedNot includedIncluded
A monthly call: your numbers, your content, and what to do nextNot includedNot includedNot includedIncluded
Walkthrough sessions whenever you need them, for as long as you stayNot includedNot includedNot includedIncluded

The details

Billing

Monthly, cancel anytime, no long-term contract. Pay yearly and get two months free. Prices in euros.

Moving up

Any time. You pay only the difference in setup between the level you are on and the one you move to, and the new subscription starts from then.

Your setup

Every client gets a fully separate, private site, app and backend. Nothing shared, nothing pooled with any other business.

Not included

More walkthrough time than your level includes

Every level includes walkthrough time, and it grows as you move up. Beyond that, an extra 45-minute session is €90.

Your advertising budget

Signature covers strategy and campaign structure, not the money that goes to Instagram or Google.

The Signature sticker set

Illustrated individually for each client, and quoted separately.

A custom domain name

About €10–15 a year, paid directly to the registrar. I set it up for you.

Questions about money

€79 a month, setup €890, or €790 a year — do I pay both?

No — never both. There are two payments, and only two. The setup fee, paid once when we start. Then the subscription, which is either €79 every month OR €790 once a year — and €790 is ten months' worth, so paying yearly gives you two months free. You choose one or the other. The pricing page shows the first-year total both ways.

Why is there a setup fee at all?

Because the first month is where the real work is: your products, prices, photos, delivery zones and hours go into the system, your site and back office are built around them, and everything is tested before you go live. The subscription pays for running it afterwards — hosting, updates, backups, support — not for building it. Charging setup separately is what keeps the monthly price low.

What does “you only pay the difference in setup” mean?

Say you start at Foundation, setup €390, and six months later you want Operations, setup €890. You pay €500 — the difference — and your subscription goes from €39 to €79. You never pay setup twice for the same work.

Is my advertising budget included?

No. Signature covers ad strategy and campaign structure — the setting-up — but the money that goes to Instagram or Google is yours and is paid by you. The Signature sticker set is illustrated individually and quoted separately, and a custom domain costs about €10–15 a year direct from the registrar.

Not sure which level?

Tell me about your business and I will help you pick the right level. Thirty minutes, free, no pitch. You get a written recommendation afterwards.

Samer Amgira · Paris — La Défense